A conference about intranet's management

I attend a conference about intranet's management this afternoon.The agenda includs three section:the character of kinds of Sinfor's product,the successful story about their product and demonstration of their product . The speaker is not filled with ardor and don't attract audience attention.
Most of audience are product agents,not end purchasers.In the process of conference,there are two people's introduction about their own product,not the Sinfor's product.I think that this is a very important chance to construct a new relation with end purchasers.The world is filled with competition in every aspect.